Skip to content
Friday, October 9, 2026
BritCenter UK

Cadillac Employs Apollo Program Playbook to Assemble Unit from Nothing for Melbourne Race Debut.

Approximately twelve months in the past at the Las Vegas Grand Prix, the Cadillac racing team were ultimately awarded the official approval as the world of Formula One's newest entrant for the 2026 season. Constructing the organization from the ground up has involved a hectic operating tempo that the team boss, Graeme Lowdon, has likened to the NASA lunar mission. As the sport descends on the Vegas strip this weekend, the team know the clock is ticking.

The Tight Timeline to Australia

At the last event of the championship to be hosted in the US, with just over a hundred days to go before they hit the circuit for the first time in Melbourne at the 2026 opener, the Cadillac F1 project have made significant progress but, in what must seem like a sisyphean task, they are conscious there will not be sufficient time.

The chief technical officer, Nick Chester, joined the nascent operation in March 2023 soon after it was established, when the organization were without even an confirmed place. He has been at its heart ever since and enjoys a amused expression when thinking about the experience.

“You might get a brief moment reflecting at what the team has achieved and say: ‘Wow, how impressive what we have built in a short three-year period,’” he says. “And then the following moment you consider: ‘Yes, we still have a significant amount to do.’”

An Unprecedented Challenge

Nick Chester achieved victories at the Renault team in the driver Fernando Alonso's championship-winning campaigns of 2005 and 2006 and was in control of engineering strategy at the new Mercedes-Benz Formula E team, but nothing has quite compared with the task of bringing the iconic American Cadillac name, a factory team backed by the owner, General Motors Corporation, into Formula One.

“Building an F1 team from scratch, when are you ever going to get a chance to do that?” he observes. “It is like nothing else. In an existing team you won't have the chance to alter team culture.”

With every day that elapses focus are more focused on the impending decisive point in Melbourne and expectations are being handled.

“It's reasonable to expect that any incoming team entering the sport is going to be last but simply getting on to the grid will be an achievement in itself,” Lowdon stated earlier this year and while Nick Chester echoed this he thought the team had a point to prove as well.
“The initial objective we want to show is that we deserve to be there,” Chester explains. “In order that we arrive and we function efficiently. We want to show that we are a serious contender executing the proper actions on the race track. Once we have demonstrated that we’re really credible, then we aim to demonstrate improvement subsequently.”

Racing Talent and Recruitment Drive

In the summer they contracted Sergio Perez and Bottas as their drivers for the 2026 season, a tandem notable for their vast knowledge in competing at the front in two championship-winning squads, Red Bull and Mercedes, and the Finnish driver echoed the mood of determined optimism.

“Of course, we have a realistic outlook,” he said. “We face a massive task to do, and it’s going to be most likely a tough opening, because this is Formula One. But our goal isn't to finish last. I am confident with this setup, with these individuals, these people, there is every reason that we shouldn’t be able to advance swiftly to the front and achieve good results.”

To realize that ambition recruitment has been in top gear, with employees now at more than 400 and scheduled to reach the objective of 600 members swiftly. In addition to their current base at the UK base, the team are in the process of completing an headquarters at Fishers, Indiana in Indianapolis and there is the General Motors facility in Charlotte, North Carolina, where they are developing the plant to build the new engine, planned for the 2029 season – until then they will use power from Ferrari – and the Toyota's wind tunnel in Cologne, Germany. It is a complex organisation, different from the direction in Formula One for increased consolidation, and has led to the fresh organizational mindset to which the CTO referred to.

Apollo Model

“We've drawn heavily from the NASA moon mission,” stated Graeme Lowdon ahead of the Silverstone race in mid-season. “We have a clear-eyed view, we know how tough it is. The timelines, they’re super, super, super short. Alright, we aren't launching a lunar mission, but it feels like it sometimes.”

So they have implemented, instead of the usual hierarchical system, a non-hierarchical approach similar to that of Nasa’s, where there were a variety of project teams all working on various components of the program across a multiple sites.

“When you must follow a process where someone has a problem and they escalate it to their team leader, that leader consults a supervisor in another department, it goes back down the chain, it becomes inefficient,” notes Chester. “Therefore we enable team members to take charge. Eliminating managerial sign-off for each action is so much cleaner and faster.”

Upcoming Challenges

The effectiveness of this nimble methodology will be proven in the heat of competition in 2026 and there is no little amount riding on this for F1, too. Cadillac have taken on as their test driver the emerging American Colton Herta

JA
About the author

Justin Acevedo

Eleanor Hastings is a British culture enthusiast and linguist with a passion for sharing the nuances of UK heritage.

BritCenter UK

Type to search articles.